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胡杨

Associate Professor Supervisor of Master's Candidates

School/Department: College of Economics & Management
Education Level:With Certificate of Graduation for Doctorate Study
Degree:Doctoral Degree in Philosophy
Professional Title:Associate Professor
Alma Mater:佛罗里达大学

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Personal Profile

2021年被南京农业大学以高层次引进人才聘为副教授。江苏省双创博士。研究领域主要集中在食品消费与安全，新型产品市场化，消费者行为，食品营销以及农业政策。

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Research Focus

消费者行为，食品营销，需求偏好

Paper Publications Patents Published Books

1
Wu Xiao, Qi Kaijie, Hu Yang, He Min, Lei Zhijie, Gu Xinyi, Xie Zhihua, Yi Xianrong, Zhao Biying, Yin Hao, Zhang Shaoling.Improving the storage quality of pear fruits via treatment with the wax precursor compound palmitic acid,POSTHARVEST BIOLOGY AND TECHNOLOGY,2025,228:-(Participating authors)
2
Hu Yang,Zhang Xumin,Fang Yingkai,Gao Zhifeng.The influence of multicultural experience on attitudes towards new foods in the U.S,APPETITE,2025,207:-(First Author)
3
Xin Yijing,Sheng Jiping,Yi Fujin,Hu Yang.How Sugar Labeling Affects Consumer Sugar Reduction: A Case of Sucrose Grade Labels in China,FOODS,2024,13(12):1(Correspondence Author)
4
Meng Xiaoyu,Qiao Xin,Wu Xiao,Zeng Weiwei,Hu Yang,Liu Chunxin,Li Qionghou,Chen Yangyang,Qin Chun,Zhang Shaoling,Yin Hao.Genomic characterisation, phylogenetic comparison and candidate gene identification of the lipid transfer proteins gene family in pear (Pyrus bretschneideri Rehd.) and other Rosaceae species,JOURNAL OF HORTICULTURAL SCIENCE & BIOTECHNOLOGY,2023,98(2):178-193(Participating authors)
5
Hu Yang,House Lisa A.,Gao Zhifeng.Does Preferred Information Format Affect Consumers' Willingness to Pay: A Case Study of Orange Juice Produced by Biotechnology,FOODS,2023,12(11):0(First and corresponding author)
6
Chen Bo,Zhou Guzhen,Hu Yang.Estimating consumers' willingness to pay for plant-based meat and cultured meat in China,FOOD QUALITY AND PREFERENCE,2023,111:0(Correspondence Author)

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